Monday, February 25, 2008

Industry: Younger Viewership Up For News


from cnn.com


By Mike Smeltz

According the New York Times, there is a tremendous increase in viewers from age 18 to 34 watching cable news channels this election cycle compared to 2004. CNN has experienced a 232 percent bump from that age group, MSNBC a 400 percent jump, and Fox News has seen a 78 percent raise. The article credits the stations using new technologies to attract younger viewers and how Senator Barack Obama reaches out to younger voters.

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